The sirena is a Philippine mythological creature that has captured the interest of Filipinos mostly by the young generation. Such fondness for these enchanting beings may be triggered by the depiction of Filipino TV programs of them having charming qualities that are out of this world.
Influence of the sirena (local name for mermaid) is widespread. Filipino mermaid TV series like “Mutya” (2011) “Aryana” (2012) and “Dyesebel” (2014) aired on local television and local movies about them are greatly enjoyed by families like “My Fairy Tail Love Story” (a romantic comedy/musical film about a spoiled brat cursed to be a mermaid). Even big establishments like Starbucks use mermaid themes in their advertising campaigns like the popular Starbucks mermaid tumbler.